STARTING FIGURES / BEFORE TAX

Budget guide

Commercial / AI VFX / adaptation / stills. Starting figures support the first decision; the estimate is built for the actual project.

Not a public offer

The figures below are based on our current working rate card. They clarify the order of budget but do not replace a review of the shot list and source material.

FormatStarting atIncluded
Creative and treatmentfrom $1,900Idea, art direction, references, keyframes and treatment.
Still imageryfrom $1,900Key visual, synthetic photoshoot, product frames and an image series for the campaign.
Individual shotsfrom $650 / shotProduct shot, VFX, object or background replacement when a full film is not required.
Existing-video adaptationfrom $2,550Product, packaging, background, object, texture, text or language replacement.
Commercial filmfrom $3,850One 10–20 second film for digital placement, from visual approach to final master.
Film seriesfrom $11,550Several films or a package of versions for different formats, platforms and durations.

What changes the estimate

01

Starting point

An approved idea or existing material, a short format, few shots, one master and a limited revision cycle.

02

What increases the budget

Development from scratch, complex shots, longer duration, more iterations, languages and delivery formats.

03

Precise estimate

We need the task, reference and scope: duration, shot count, versions, source material, timing and rights requirements.

A clear estimate before production

Before production we define scope, checkpoints and deliverables. The estimate accounts for direction, shot count, character and product consistency, compositing, rights, revisions, QC and the number of masters.

Starting figures clarify the order of budget. After reviewing the task we provide a project estimate, schedule and deliverables. Figures are shown before tax and do not constitute a public offer.

Send the task, reference and scope. If a film already exists, attach the master or one problematic shot.